Full Two-Day Access
General Admission
$125
Get GA — $125 - ✦Thursday Spotlight Experience
- ✦Friday conference, panels, mentorship, and marketplace
- ✦Live entertainment and cultural programming
- ✦Networking with attendees, leaders, and community builders
National Latina Day 2026 · San Antonio, Texas
This room was built
for Latina ambition.
Two days in San Antonio with Latina leaders, founders, artists, mentors, and community builders — one evening of live music, one full day of conference.
August 20–21, 2026
Main Conference at Norris Conference Centers — San Antonio
Thursday · 6:00 PM – 9:00 PM
Spotlight Experience · La Honky Tonk
Friday · 9:00 AM – 5:30 PM
Main Conference · Norris Conference Centers — San Antonio
—Days
—Hours
—Minutes
—Seconds
Approved portions of National Latina Day 2026 will be filmed for The Asset, with cast members participating in the experience.
Choose Your Ticket
Pick the way you want to walk in.
Choose the full two-day experience with GA or VIP, take Friday's conference on its own, or join Thursday evening only for the Spotlight Experience.
Best Overall Experience · Only $124 More
VIP Experience
$249
Get VIP — $249 - ✦Everything included in GA
- ✦Reserved front-section seating
- ✦Priority check-in
- ✦Hot plated VIP meal and lounge refreshments
- ✦Private VIP lounge and networking room
- ✦Private meet-and-greet with The Asset cast
- ✦VIP welcome gift from Latina-owned brands
Friday Daytime Only
Friday Conference Only
$85
Get Conference Access — $85 The Thursday Spotlight Experience at La Honky Tonk is not included.
- ✦Friday registration 8:00–9:00 AM at Norris
- ✦Conference 9:00 AM–5:30 PM: keynotes and panels
- ✦Mentorship sessions and vendor marketplace
- ✦Coffee and light refreshments (hot plated meal is VIP only)
Thursday Evening Only
Spotlight Experience
$45
Get Thursday Access — $45 Friday conference admission is not included.
- ✦Live music and featured entertainers
- ✦Networking and photo moments
- ✦La Honky Tonk experience
- ✦Thursday 6:00–9:00 PM
Bringing your team, staff, or circle? Compare reserved tables — GA table of 6 $650 · VIP table of 8 $1,500.
Final sale • transferable through August 7, 2026 at 5:00 PM Central. Read the full policy.
Know Before You Buy
Two days. Two San Antonio venues. Every detail in one place.
The Spotlight Experience
- Thursday, August 20, 2026
- 6:00 PM – 9:00 PM
- Closing toast completed no later than 9:30 PM
La Honky Tonk
909 Broadway, San Antonio, TX 78215
The Main Conference
- Friday, August 21, 2026
- Registration: 8:00 AM – 9:00 AM
- Conference 9:00 AM – 5:30 PM
Norris Conference Centers — San Antonio
618 Northwest Loop 410, Suite 207, San Antonio, TX 78216
The two event experiences are held at different venues. Plan transportation accordingly. Single-day buyers can upgrade to the full two-day experience at checkout.
Coming From Out of Town?
Stay near Friday's conference venue.
These recommended hotels are near Norris Conference Centers and San Antonio International Airport. Thursday's Spotlight Experience is held separately at La Honky Tonk on Broadway, so plan transportation between locations.
Modern · Boutique
Aloft by Marriott San Antonio Airport
838 Northwest Loop 410, San Antonio, TX 78216
(210) 541-8881Full Service
DoubleTree by Hilton San Antonio Airport
611 Northwest Loop 410, San Antonio, TX 78216
(210) 340-6060Boutique · Elevated
Estancia del Norte, Tapestry Collection by Hilton
37 NE Loop 410 at McCullough, San Antonio, TX 78216
(210) 366-2424Hotels are recommendations only. Rooms and public rates are subject to availability. No official National Latina Day room block or discounted rate should be assumed unless a confirmed booking link is posted.
Why This Room
A leadership experience with culture turned all the way up.
National Latina Day brings leaders, founders, entrepreneurs, creatives, mentors, artists, and community builders into one shared experience built around visibility, useful conversation, meaningful introductions, and celebration.
Come for the people. Leave with new perspective, stronger relationships, and a clearer sense of what happens next.
Choose My TicketThe Women Behind The Day
Built by Latinas, for Latinas.
Founder, National Latina Day
Dolores “Loli” Alvarez Castilla
Founder of National Latina Day, Loli created the day to give Latinas a national stage built on community, not competition — one room where leadership, culture, and celebration finally share the same spotlight.
Co-Founder & Experience Producer
Lize Herrera
Lize brings the vision to life — shaping the two-day experience, the Spotlight Experience lineup, and the partnerships that turn a single day into a movement.
Confirmed for the Founding Year
Look who is already saying yes.
Meet leaders and voices bringing experience, influence, creativity, and real conversation into the room.
Thursday Spotlight Experience
Thursday night sounds like San Antonio.
Ram Herrera • Shelly Lares • Savannah V • Alicia C • Anikka • Rev Ray • Sabrina Estevez • Belén Ruby • Angel Miranda
See the Full Spotlight LineupLeadership•Connection•Visibility•Culture•Celebration
See it. Feel it. Step into it.
Savannah Votion
Spotlight Experience
Ram Herrera
Spotlight Experience
Lucy Adame-Clark
Bexar County Clerk
Shelly Lares
Spotlight Experience
Martha Flores
Emmy Award-Winning Journalist
Alicia C
Spotlight Experience
Marsha Nelson, PhD
Featured Speaker
Anikka
Spotlight Experience
The Room Will Be Alive
Live music. Real connections. Cameras rolling.
The Thursday Spotlight Experience brings together established and emerging artists at La Honky Tonk. Across the event, approved portions of National Latina Day 2026 will also be filmed for The Asset, with cast members participating in the experience.
Filming, photography, and audio recording will occur in approved areas. Ticket buyers must review the applicable appearance and media releases. Designated non-filming areas will be available.
The founding year is being built with sponsors who believe in the room.
What You Walk Away With
More than a seat in a ballroom.
Useful perspective
Practical ideas on leadership, business, visibility, career growth, community, and reinvention — from women who have done it.
Valuable proximity
Time near founders, professionals, speakers, artists, mentors, and women building what comes next.
A full cultural experience
Professional value, live music, pride, and celebration without separating ambition from identity.
The right room can change what happens next.
August 20–21, 2026 • San Antonio • 250 public seats
Save My SeatThe $124 Decision
For $124 more, VIP changes how you experience the entire room.
| Experience | GA $125 | VIP $249 |
|---|---|---|
| Thursday Spotlight Experience | ||
| Friday main conference | ||
| Keynotes, panels, mentorship | ||
| Vendor marketplace | ||
| Hot plated meal | ||
| Meet & greet with The Asset cast | ||
| Reserved front-section seating | ||
| Priority check-in | ||
| VIP lounge access | ||
| VIP welcome gift |
Purchase FAQ
Before you choose your ticket.
Thursday is at La Honky Tonk, 909 Broadway, San Antonio, TX 78215. Friday is at Norris Conference Centers — San Antonio, 618 Northwest Loop 410, Suite 207, San Antonio, TX 78216.
This is our room.